FF - Media Hub

Inaugural Fashion Futures kicks off in style in Riyadh

Designers, entrepreneurs and fashion industry heavyweights attended Day 1 of Fashion Futures in Riyadh.
Speeches and panel discussions focused on the evolution of the fashion sector in the digital age.
LVMH announced a $500m fund to invest in and support young designers and creatives in the GCC.
Ministry of Culture announced a scholarship program for young Saudi designers announced in conjunction with The New School’s Parsons School of Design in New York City.

Designers, entrepreneurs and global fashion heavyweights descend on Riyadh today for the country’s flagship fashion event, Fashion Futures.
Model Halima Aden, designer Giles Deacon and Wil Beedle, Creative Director at All Saints will take part in the event.
The event is part of concerted efforts to unlock the potential of the nascent fashion industry in the Kingdom.

A flagship event will help to develop Saudi Arabia’s nascent fashion industry
Panel discussions and workshops will address the most pertinent issues in the fashion industry today
Homegrown Saudi fashion talent will participate in the event showcasing their creative talents